Have you ever started to look into how to SEO your website only to be completely overwhelmed with the jargon and complicated-sounding terms that litters much of the literature on the topic? We know how that feels, and we’ve been working in eCommerce for over a decade....
Who is my customer? And what are he/she/they searching for? (aka Keyword Research) The first step toward SEO is understanding who your customer is. You likely created your product or service because it’s something that you – and other people like you – were looking...
Search Engine Optimization (SEO) When is the last time you scrolled to the second page of a search engine’s results when you were looking for something? If you’re anything like me, you’re answer is, “umm… never?” That is precisely why Search Engine Optimization (SEO)...
You already know why SEO is important for building or growing your business (and if you don’t, you should check out our post about it here). But actually taking the next leap and tackling it yourself is a completely different animal. You have to start somewhere, and...
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